Diversity, equity, and inclusion. We know these concepts are important. As a sector, we should be incorporating this work into what we do as nonprofits every single day. But how do we go beyond thinking of them as buzzwords and actually do the work of authentically engaging our audiences?
This session will examine how your nonprofit’s communications can use asset-based, person-first language; honor your constituencies with equitable storytelling; and genuinely convey DEI values. You’ll leave with information about what questions you should be asking yourself about your messaging, common phrases to avoid, new ways of thinking about how you’re representing your clients, and strategies for inclusive engagement with your communities.
About the Series
As nonprofits, it’s easy to focus on the deficits: we face tight budgets, we have big missions but small teams, and there are competing demands on individual and organizational capacities. It’s a challenge to think big when there is so much to do in the here and now. Likewise, it’s hard to rethink your communications strategy when you feel like you know what already works. But is what has worked in the past different than what your communities need now?
Level Up: Connect, Engage, Include, Advocate, the 2019 Nonprofit Communicators Workshop Series, will encourage you to envision what taking your communications to the next level looks like for your nonprofit. And we’re not talking about flashy ad campaigns or big investments in technology. These sessions will address the crucial, yet often overlooked ways we can best serve our audiences with intent, inclusion, accessibility, and advocacy. This series of four workshops, presented by the Minnesota Council of Nonprofits, will challenge you to level up your communications to better serve your audiences.
Connect: Mattering without Measuring, November 7
Engage: Pass the Mic, November 21
Include: Creating Accessible Communications, December 5
Advocate: Activate Your Policy Work, December 19
You can register for this single session in the series by clicking on the below Register Now button, or you register for the entire series of four workshops and save! The series is $150 for all four workshops for MCN members ($50 savings) and $250 for all four workshops for nonmembers ($70 savings). Register for the series of four workshops today!
Principles & Practices for Nonprofit Excellence
This event will address the following best practices:
- EVAL 4: An organization’s measurement systems should be practical and useful to improve ongoing processes, activities and results.
- PLAN 4: Plans should align with the organization’s mission, vision and values.
- PLAN 7: Organizations should create plans with evaluation in mind, assessing what processes and goals they intend to use and how they will measure their successful completion.
Refreshments: Coffee, tea and a light snack will be provided.
Travel: Driving directions and transit options are available on MCN's website.
About the Presenters
Gabby Coll is the communications manager at Juxtaposition Arts. Gabby has been involved in and an advocate for the arts, arts organizations, and artists for almost her entire professional career. Shortly after graduating with a B.A. in art history from St. Olaf College, she held internships at the Minneapolis Institute of Arts and the Walker Art Center and was co-director of the Third Place Gallery in Minneapolis before taking a full-time position as communications coordinator at First Avenue. She is excited to bring her experience in the Twin Cities’ robust arts scene to her work at JXTA and is lucky to work in a place where she learns something new every day.
Mónica Nadal is a Puerto Rican experiential designer and art director who centers authentic connection and communication into her design practice on a daily basis. Pollen Midwest partners extensively with local creatives and as art + talent director, Mónica is at the core of building relationships in Minnesota's freelance community.
Ryan Stopera is a photographer, filmmaker, educator, and consultant. He has worked with community organizations for over 20 years including with individuals experiencing homelessness, children and families, and foster care youth, as well as in program development and affordable housing development. He is passionate about education, teaches media workshops with youth, and is a former adjunct professor at Augsburg University, where he received his master's degrees in social work and business administration. Ryan is motivated by enhancing powerful work in our communities to build a more just and equitable world.
Nonprofit Communicators Workshop Series Committee
Karina Carlson, Forest Stewardship Council U.S.; Michelle Chang, Minnesota Council of Nonprofits; Neil Chudgar, Chudgar Consulting; Sarah Crumrine, Minnesota Council of Nonprofits; Amber Davis, Minnesota Council of Nonprofits; Shannon McCarville, Minnesota Council of Nonprofits; Laura Mortenson, Minnesota Budget Project; Kallie Rollenhagen, Propel Nonprofits; Micheala Sharp, Minnesota Budget Project; Brooke Thomson, Abortion Care Network; Laura Tufano, Tufano Consulting; Amy Wartick, Lutheran Social Service of MN; Jules Wilkins, Montessori Center of Minnesota and JulesWrites