Email Newsletter Sponsorship

MCN offers a monthly sponsorship in the form of banner ads in a variety of email newsletters options, including Minnesota Grants Alert, Smart Nonprofits, Events Forecast, and six Greater Minnesota Regional Chapter Updates. Subscriber bases vary from 350 for our most targeted e-newsletter to over 10,000 for our broadest outreach.

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Grants Alert

Grants Alert

This every-other-week alert details information about a wide variety of funding opportunities, including those with Minnesota foundations, government programs, and national funders; news and trends in philanthropy; and information on professional development opportunities for development staff. Only members of MCN are eligible to receive the Minnesota Grants Alert

Subscribers: 3,600 nonprofit fundraisers and executive directors 
Open Rate: Approximately 26 percent of recipients open and read each issue 
Banner Dimensions: 200ppi x 200ppi square
Banner Availability: 2 banner spaces per month
Sponsorship Cost: $500 for 2 issues/1 months (Advocate and Ally Associates receive a 50 percent discount) 
Smart Nonprofits

Smart Nonprofits

This newsletter, sent every other week, is a quick summary of upcoming events, trainings, and briefings for those working in nonprofit organizations. Readers will get the latest information on management trainings and information briefings offered by MCN statewide as well as information from some of the best educational providers in Minnesota. 

Subscribers: 4,200 nonprofit managers, staff members and leaders 
Open Rate: approximately 23 percent of recipients open and read each issue 
Banner Dimensions: 600ppi long x 120ppi tall
Banner Availability: 1 banner space per month
Sponsorship Cost: $500 for 2 issues/1 months (Advocate and Ally Associates receive a 50 percent discount) 
Events Forecast

Events Forecast

This newsletter, sent at the end of every month, highlights upcoming in-person trainings and conferences, virtual learning opportunities, members-only events, and networking events for those working in nonprofit organizations.  

Subscribers: 10,500 nonprofit managers, staff members and leaders 
Open Rate: approximately 19 percent of recipients open and read each issue 
Banner Dimensions: 600ppi long x120 ppi tall
Banner Availability: 1 banner space per month, per issue
Sponsorship Cost: $500 for 1 issue/1 month (Advocate and Ally Associates receive a 50 percent discount) 
MCN Regional Update

MCN Regional Chapter Updates (six to choose from)

MCN Regional Chapter updates are monthly email newsletters that details event announcements, funding and professional development opportunities, awards and advancements, and member tips and trends. MCN offers updates in each of our six Greater Minnesota regions.

Banner dimensions: 600ppi x 125ppi tall
Banner Availability: 1 banner space per update, per month
Sponsorship Cost: $250 for 3 issues/3 months (Advocate and Ally Associates receive a 50 percent discount) 
Subscribers: Central (1,075), Northeast (1,050), Northwest (340), South Central/Southwest (800), Southeast (695), West Central (340)

Member Discounts

Advertising in Minnesota Grants Alert and Smart Nonprofits is available exclusively for MCN members and associate members. Advocate level associate members receive a 50 percent discount on ads in Minnesota Grants Alert, Smart Nonprofits and Regional Chapter Updates. Ally level associate members receive one ad during their membership year, which can be a quarter-page ad in Nonprofit News or a monthly email newsletter banner sponsorship.

Production Requirements

Banner ads must measure the specified dimensions. Submissions should be sent as a jpg or gif, along with the URL the ad will direct traffic to. Ads and payment must be received by the submission deadline to ensure placement. Reservations are on a first-come, first-served basis. MCN reserves the right to change the layout and banner dimensions, with notice to pre-reserved sponsors. 

Submit Ads and Payment to: 

John Wurm, membership & communications director, or mail to MCN, 2314 University Ave. W., Ste. 20, St. Paul, MN 55114-1802.