Effective Survey Design

Date: Oct 30, 2018
Time: 09:00 AM to 12:00 PM

Minnesota Council of Nonprofits
2314 University Ave. W., Suite 20, St. Paul

Fee: $50 for MCN members / $85 for nonmembers Register Now!

Surveys are often the first or only evaluation tool used by nonprofits, but poor survey design can produce untrustworthy or irrelevant results. This workshop will introduce the fundamentals of good survey design and will be beneficial to anyone who wants to start writing surveys or improve their survey writing.

You will practice writing and testing survey questions for your own project in a collaborative group environment. Please bring your existing survey to work on (or an idea for a survey you want to create). You will learn strategies to choose, write and test survey questions that are effective for your audience and evaluation purpose. Using skills learned in this workshop, you will be able to write survey questions that improve the usability of the results and your respondents’ experience taking the survey.

As a result of participating in the workshop, participants will:

  • Know why to choose a survey over other methods
  • Be able to define the purpose of their survey
  • Use the survey design process
  • Understand the benefits and limitations of different question types
  • Learn effective question-writing strategies
  • Learn a range of strategies for testing their surveys
  • Understand how to encourage survey participation

This workshop covers the fundamentals of effective survey design and is applicable to all survey tools. We will not cover survey graphic design or using particular survey tools – such as online survey software.

Principles & Practices

The Minnesota Council of Nonprofits is committed to offering training sessions that support the Principles & Practices for Nonprofit Excellence. This workshop helps us achieve the following:

  • EVAL 1: Nonprofits should have a defined, ongoing, systematic and sustainable process for improving their services, programs and internal processes, using methods appropriate to the size of the organization.
  • LEAD 3: Nonprofit leaders should allow for and encourage questions and reflections on the organization’s strategies, effectiveness and ability to change.
  • PLAN 9: Nonprofit organizations should be responsive to community needs and actively engage and gather input from a variety of sources, such as the board, staff and community members, and other constituents.
  • PLAN 10: Nonprofits should confer with their counterparts to determine the need for services, the best practices in delivering them and the effective use of community resources.
  • TRANS 3: A nonprofit has a responsibility to establish clear performance measurements, compare results with other organizations when possible and share these results and methodology with its constituents.

Event Details

Refreshments: Coffee, tea and a light snack will be provided. There will be a lunch break in the middle of the session. You may bring a lunch or purchase one nearby.

Travel: Driving directions and transit options are available on MCN's website.

About the Presenter

Al OnkkaAl Onkka is a principal consultant at Aurora Consulting, a Minnesota-based firm serving nonprofits. He works at the leadership level to help nonprofits plan for the future and evaluate their impact. Al has worked in the field of evaluation, promoting data-based decision-making and organizational learning, since 2009. He is inquisitive, analytical, good at connecting ideas, practical and affable.

Al earned his master’s degree in evaluation studies from the University of Minnesota’s Department of Organizational Leadership, Policy, and Development. He recently served on the board of the Minnesota Evaluation Association and chaired the board of Rainbow Rumpus, a Minneapolis literary nonprofit.

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Easily register online by selecting Register Now next to the event.

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