Capitalizing on Corporate Giving

Date: Sep 27, 2017
Time: 09:00 AM to 12:00 PM

Saint Mary’s University Center
2540 Park Ave., Minneapolis

Fee: $100 for MCN members / $150 for nonmembers Register Now!

When it comes to giving, foundation grants represent only one of several corporate giving portals you need to consider as part of your fundraising strategy. Find out all that corporations have to offer by attending this workshop on corporate giving.

Roberta Worrell and Steve Paprocki of Access Philanthropy will discuss a variety of topics including:

  • Utilizing corporate volunteer programs to attract corporate dollars
  • Tapping in-kind contributions, contributed services and other non-cash goodies
  • Maximizing matching gifts and “dollars for doers”
  • Building relationships and securing sponsorships
  • Garnering support from smaller businesses

At this workshop, you will also learn about:

  • 50 accessible corporate giving programs that support Minnesota nonprofits
  • Who’s who in corporate giving
  • Corporate giving growth strategies (by industry, by geography, by giving interest area and by employee engagement through volunteerism)
  • What you need to know to successfully speak the corporate language

Finally, you’ll receive a booklet detailing dozens of corporate giving programs plus 30 days of free access to Access Philanthropy’s online database of corporate foundations and giving programs.

Principles & Practices

In an effort to support nonprofits in fulfilling their missions, this workshop will help to focus your work on the following practices:

  • FINANCE 16: Nonprofit organizations should secure appropriate levels of funding to carry out their missions and activities and, when possible, diversify their revenue sources to avoid being dependent on a single funding type.
  • FUND 8: Nonprofits must use funds consistent with donor intent and comply with specific conditions placed upon donations.
  • FUND 15: A nonprofit should plan its communications to tell the story of the organization and maintain consistent, mission-focused and timely communication with donors.
  • VOLUNTEER 10: Volunteer recruitment should incorporate a broad range of internal and external strategies to reach out to diverse sources of volunteers.

Event Details

Calendar: Add this event to your calendar on Outlook or Google.

Refreshments: A light continental breakfast will be served.

Travel: Directions to Saint Mary’s University Center, including driving and transit options, are available on SMU's website.

Parking: SMU's University Center has a free parking lot. Free parking is also available on surrounding city streets. Additional paid parking is available at the Phillips Eye Institute (2 blocks away). Please plan plenty of time to arrive, park and walk to University Center.

About the Presenters

Roberta WorrellRoberta Worrell is Access Philanthropy’s managing director, combining 25+ years of strategic marketing and corporate community affairs experience with hands-on nonprofit work. She has demonstrated success creating, negotiating, and managing corporate and nonprofit partnerships.

As director of consumer marketing at the Star Tribune, Roberta directed the newspaper’s sponsorship, advertising, promotions, event marketing, and public relations. As director of community affairs, she oversaw the Star Tribune Foundation’s $3 million in annual grantmaking and employee volunteerism, and helped establish Kids Voting Minneapolis, a community-based, nonpartisan, nonprofit partnering with Minneapolis schools and families to enrich civic education and prepare K-12 students to become informed voters. Roberta was executive director of Kids Voting Minneapolis before joining Access Philanthropy.

Roberta received her M.B.A. from the University of St. Thomas and bachelor’s degree in marketing from the Carlson School of Management at the University of Minnesota. She’s a longtime member of the Minnesota Keystone Program Advancement Committee at the Minneapolis Regional Chamber of Commerce. Roberta is considered Access Philanthropy’s expert marketer, writer, editor, and stickler for details, working closely with clients to help them tell their story.

Steve PaprockiSteve Paprocki, president, Access Philanthropy has spent his professional career involved in philanthropy - as foundation director, fundraiser, trainer, donor consultant, author, researcher, and lobbyist. As associate director of the National Committee for Responsive Philanthropy (NCRP), Steve wrote four books on corporate grantmaking and "midwifed" sixty women's funds, environmental funds, Black United Funds, health funds, and social action funds.

Before his work with NCRP, Steve was a lobbyist for the Catholic Church, a program officer for the Campaign for Human Development and the founding director of the Cooperating Fund Drive. Steve has served as chair of the board of directors of the Carmen Pampa Fund (supporting a community college in rural Bolivia) and been a board member of Minnesota Charities Review Council. He has served as a founding member of Headwaters Fund and a member of the funding panel of Minneapolis Foundation/McKnight Foundation Neighborhood Self-Help Initiatives Program.

Steve has a masters’ degree in public affairs from the University of Minnesota's Humphrey Institute, a bachelors’ degree from the University of St. Thomas and a labor studies certificate from Metro State University. Steve is an adjunct professor at Hamline University and Metro State University, teaching courses in fundraising and philanthropy.

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