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Speaker Bios

Keynote Speaker
 

Professor William (Bill) McGeveran, associate professor and Vance Opperman research scholar, University of Minnesota Law School, specializes in information law, including intellectual property, data privacy, communications and technology, and free speech. His primary current research focuses on legal and other rules governing digital identity and data privacy, ranging from online impersonation to celebrities’ rights over their images to the privacy features of Facebook and other social networks. Additional areas of research include rights to use trademarks for communicative purposes such as parody or comparative advertising, and the tension between transparency and privacy in regimes areas such as election regulation or open records laws. He teaches Data Privacy, Trademark, Civil Procedure I and II and Law in Practice. He is an affiliated professor at the School of Journalism and Mass Communications and frequently uses Twitter @BillMcGev.

Bill earned a J.D. from New York University and a B.A. in political science from Carleton College. Prior to coming to the University of Minnesota, he was a resident fellow at the Berkman Center for Internet and Society at Harvard Law School. Bill previously clerked for Judge Sandra Lynch on the United States Court of Appeals for the First Circuit and practiced as an intellectual property litigator at Foley Hoag LLP in Boston. Before law school, Bill worked in national politics for seven years, primarily as a policy aide in the United States House of Representatives.


Breakout Session Speakers
  


Jeff AchenAs digital strategist for GiveMN, Minnesota's premier online charitable giving website, Jeff Achen serves as a marketing/communication/online fundraising strategist and manages GiveMN's social media properties in addition to producing multimedia content, leading graphic design projects, and writing and editing for the GiveMN blog, e-newsletter and other publications. Jeff is also owner of Jeff Achen Videography & Photography, a video production and photography company that specializes in helping nonprofits and small businesses tell their own unique visual stories. Jeff is a veteran of the U.S. Navy and served in the U.S. Peace Corps (Nepal) before starting his career in broadcast and print journalism, which eventually led into multimedia/online journalism and now digital strategy, video production and photography.

Ashley AukesAshley Aukes is an administrative assistant for the Minnesota River Area Agency on Aging®, Inc. (MNRAAA). During her time at MNRAAA, she has helped integrate social media into their marketing strategies and started the Social Media Breakfast-New Ulm group. Along with social media, Ashley has a passion for photography. She has been an avid photographer for 10 years and has two award winning prints. Ashley enjoys sharing the information she has learned in a fun and energetic way.
 

Joel BarkerJoel Barker is vice president of development at Fraser where he leads a team of professionals and serves in a leadership position. Fraser is the largest provider of autism services in Minnesota, and provides a range of services. In addition to his role at Fraser, Joel is the president and C.E.O. of Backpack Tactics, a Minnesota-based IT support firm which provides high quality, budget sensible IT services for nonprofits and small businesses. Joel has over 10 years of experience, including leadership positions in development and marketing at Homeward Bound and PRISM. He has worked as a consultant where he provided strategic counsel to over 50 nonprofits throughout Minnesota. Joel is currently on the board for Minnesota Food Association, and is a frequent speaker and instructor at nonprofit events and conferences.

Melissa BearMelissa Bear is a senior level marketing professional with over 13 years of experience in the nonprofit, NGO and corporate digital marketing landscape. She specializes in strategic digital marketing initiatives that support multi-channel and multi-platform conversions. Melissa is currently the customer relationship marketing manager for CaringBridge, a nonprofit delivering technology solutions that keep people connected during a health journey. She leads the customer relationship management strategy, including engagement, referral, and social advocacy programs as well as supports fundraising initiatives. She manages the strategy, optimization and integration of social media, email, web experience, and mobile marketing channels.

Justin BellJustin Bell is the government relations director for the American Heart Association covering Minnesota. He is an attorney specializing in Public Health Policy at the state level. He covers health systems issues for the American Heart Association which includes: access to care, health equity, acute care, stroke & STEMI systems of care, AED policy, CPR, healthcare reform, rural heath and more. He is a registered lobbyist working directly with lawmakers during and outside of session, he is the liaison between the American Heart Association and government agencies, and he convenes and participates in several statewide coalitions, committees and task forces. Justin holds a J.D. from Hamline University School of Law with a focus in public policy, legislation and nonprofit law and a B.A. from St. Mary’s University of Minnesota.

Emily BisekEmily Bisek is the communications director for Alliance for a Better Minnesota, a progressive nonprofit in St. Paul recently touted by the New York Times as one of the most effective organizations in the country. She manages all communications and press relations, while also organizing coalitions of communicators in the progressive community. Before her current position, Emily traveled around the country and abroad planning events for Vice President Joe Biden. This included working for Obama for America in 2012 and planning the official Inaugural Balls as a member of the Presidential Inaugural Committee. Fresh out of college, Emily worked as a communications trainee in Budapest, Hungary for an environmental research and development company. She is a proud graduate of the University of Wisconsin - Madison.

Steve BolandSteve Boland is a nonprofit leader with expertise in building strong communities, creating effective financial strategies and using technology to further fundraising and operational goals. Steve has over 20 years of nonprofit and public sector experience, including executive director positions at Saint Paul Neighborhood Network, Summit-University Planning Council, and Greater Frogtown Community Development Corporation. A graduate of the University of Minnesota, Steve holds a master of nonprofit management from Hamline University, is an alumnus of the Shannon Leadership Institute, and serves on the board of directors for Outfront Minnesota and Community Neighborhood Housing Services. Steve writes industry opinions for organizations such as Nonprofit Quarterly, Community Tech Knowledge, and the Minnesota Council on Foundations. Steve is the founder and principal of Next in Nonprofits, a consulting and writing firm.

Jane Booth-TobinJane Booth-Tobin was born and raised in south Minneapolis, with a degree in political science at Wellesley College. She returned to Minnesota in 2009 where she dipped her toes into local politics as an intern at TakeAction Minnesota and on John Marty’s campaign for governor. She has run the online organizing program at TakeAction Minnesota since 2011. As the organization’s new media strategist, Jane engages thousands of Minnesotans to act with TakeAction Minnesota online through email, social media, on the websie website, and beyond.

Steve BrunsbergSteve Brunsberg is operations and production manager for Saint Paul Neighborhood Network (SPNN), a community media center serving the City of Saint Paul. He has worked in media for over 30 years, and in community media for 20 years, focusing on teaching, producing, and facilities work. He is originally from Crookston, and studied fine arts and media at Moorhead State University, graduating with a B.A. from Metro State. SPNN is proud to be an asset to the community, offering valuable locally produced content alongside other services, including training, youth programming, and CTEP AmeriCorps. The mission is to empower people to use media and communications to better lives, use authentic voice and build common understanding.

Caitlin CahillCaitlin Cahill is an instructional technology coach and the online learning specialist for the Orono Public School District. She has over 10 years of experience in the nonprofit sector, through her work for the SkillsUSA Minnesota career and technical education student organization, most recently as a member of the executive board and the social media manager. Caitlin also serves on the Hennepin County Library board, where she chairs the program and policy committee. She is passionate about designing digital curriculum that is effective, engaging, and beautiful.

Conrad CarlozziConrad Carlozzi coordinates employment services at Vail Place, a community-based mental health recovery nonprofit, based on the clubhouse model. Conrad has also worked for advocacy-based organizations in Seattle, Iowa City and Chicago, serving diverse populations including the LGBT community, adults with developmental disabilities and people living with HIV/AIDS. A graduate of the University of Iowa, he is currently enrolled in the University of St. Thomas's HR and Change Leadership graduate program.

Josh DyeJosh Dye has a bachelor’s degree in housing from the University of Minnesota and a master’s degree in public and nonprofit administration from Metropolitan State. He has worked at the Minnesota Multi Housing Association (MHA), National Association of the Remodeling Industry (NARI) - Minnesota, and currently serves as marketing & outreach coordinator for HousingLink. While working for the MHA he helped double its membership in Greater Minnesota in less than 18 months, and launched the organization’s education programming statewide. At NARI of Minnesota, Josh helped set association records in member recruitment, event attendance, and awards program participation. During his tenure at HousingLink the organization has reached all-time highs in website traffic and individual donations. He also spearheaded the recent launch of HousingLink’s first earned income venture Twin Cities Rental Revue.

Peter FleckPeter Fleck, president at PF Hyper LLC, has been helping organizations realize their web visions since the nineties. He is a long-time teacher/trainer/presenter in the Twin Cities area and taught some of the earliest web-building (HTML) classes at the Science Museum of Minnesota and established courses in HTML, CSS, and web scripting for Minneapolis Community & Technical College. He has presented at previous MCN Tech Conferences, Minnewebcon, NetRoots Minnesota, Twin City Media Alliance Fall Forums, and Minnebar. He worked eight years as a web developer for the University of Minnesota Cancer Center, planning and leading major projects like the Cancer Center's "Find a Clinical Trial." His company PF Hyper LLC specializes in WordPress web sites. He blogs irregularly at PF Hyper the Blog, and manages the Seward Neighborhood Forum.

Matt GabouryMatt Gaboury is in his second term as an Americorps VISTA at Upham Woods after graduating from University of Wisconsin - Madison in 2011. In addition to work on other projects at Upham, he has assisted in the planning and implementation stages of the Digital Natives study. As a digital native himself, he is very excited by the prospect of learning how technology can help today’s youth gain a passion for the outdoors and the awesome natural world around them.
 

Roger HagedornRoger Hagedorn is a network administrator, security consultant and leader with more than 15 years of experience helping nonprofits attain increased effectiveness through a thoughtful, mission-focused implementation of technology. For the past five years, he has focused on improving organizations' security posture and operational efficiency, aligning technology with strategic initiatives and risk reduction strategies. Roger has also developed security policies and procedures and information security awareness programs for agencies as diverse as the Trust for Public Land, Seward Coop and Minnesota Council of Churches.

Imtiaz HaiyoomImtiaz Haiyoom is the assistant vice president of operations at CitySquare. Imtiaz started with CitySquare in January of 2002 as technical administrator with their Target: Kids in Court program, and then moving to TRAC where he was the IT & Communications Manager. He became the IT director in March of 2006 and has seen them grow from 35 to 135 staff while managing a team of 4 IT staff. As part of his operations responsibilities, Imtiaz overseas all IT services as well as CitySolutions, a social enterprise of CitySquare where IT services are provided to other nonprofits. He is also a member of Management and Executive Leadership teams at CitySquare. Through his leadership role, Imtiaz strives to change how technology is viewed and used to further the CitySquare mission.

Jennifer Harmening ThiedeJennifer Harmening Thiede is the communications associate at Transit for Livable Communities (TLC), Minnesota’s leading nonprofit working to build support and capacity for a well-connected transportation system that encourages transit, bicycling, and walking. Helping to engage members and strengthen TLC’s impact in the community, Jennifer manages the organization’s blogs, print and email communications, events and social media. Before joining TLC, Jennifer worked as marketing & sales associate for Milkweed Editions, and served as an editor and staff writer for Do It Green! Minnesota. She brings experience in nonprofit marketing, editing, writing, media relations, event planning, design, web site management, social media and community engagement. Jennifer holds a B.A. in English from the University of St. Thomas.

Mark HaaseMark Haase is the vice president of the Council on Crime and Justice, which has built community capacity to address the causes and consequences of crime since 1957. Mark supervises operations of the Council’s programs, including offender and victim services, and has developed and provided numerous trainings and presentations on safely increasing opportunities for people with criminal records. He has successfully lobbied for passage of several Minnesota laws that create safer, stronger, and more just communities by increasing opportunities for adults and juveniles with criminal records. Prior to joining the Council Mark was a U.S. Coast Guard officer and sole proprietor of a law practice. Mark received his B.A. from the University of Minnesota, and completed his J.D. and M.A. at the University of Saint Thomas.

Drew HatzenbihlerDrew Hatzenbihler graduated from St. John’s University in 2011 with a B.A. in environmental studies and a minor in computer science. After completing college he began an environmental education internship at Eagle Bluff Environmental Learning Center. Upon completion of this internship Drew began his term as an AmeriCorps VISTA at Upham Woods Outdoor Learning Center. He is currently in his second term. As a VISTA, Drew began working on the Engaging Digital Native Project and has been instrumental in troubleshooting technology-related problems, as well as delivering the programs involved in the study. Since completion of the study, Drew has been presenting the research study and methodology at conferences throughout the Midwest. He is looking forward to seeing how technology impacts outdoor education in the future.

Andrea HuberAndrea Huber received her M.Ed. in curriculum and instruction, concentrating in multicultural and multilingual education, from George Mason University. Additionally, she received her B.A. in geography from Mary Washington College. For over nine years she has supported the Esri Federal team, and is currently an account manager on the Esri Nonprofit and Global Organizations team out of the Esri-Washington, D.C. office.

 

Ellery JulyEllery July is the technology coordinator at Minnesota Online High School. He has provided technology services to a number of nonprofits, foundations, and small businesses. His work includes creating strategic and impartial technology assessments; helping organizations use tablets and other bring-your-own-devices (BYOD) securely and productively; and creating secure and dependable technology solutions based on mission, needs, and budget opportunities.

 

Gary LeathermanGary Leatherman, creative director/producer at Digital Watershed, has been developing interactive exhibits, web-based media, and broadcast television for over 20 years. He is the creative director for the “Earthworks Interactive Badge Project” which was funded by a MacArthur Foundation grant from the Digital Media + Learning Digital Badges competition. A former television producer with the Emmy award-winning PBS science series "Newton's Apple,” Gary was the supervising producer for “DragonflyTV:GPS” – PBS’s groundbreaking middle-school science television series which was also honored with two national Emmy Awards. Gary has also been a producer and project lead on numerous interactive and media productions for many varied clients including Ameriprise, United Airlines, The Learning Company, Science Museum of Minnesota, 3M, Honeywell, and the Mayo Clinic.

Jake Levy-PollansA retired wedding DJ, camp counselor and radio talk show host, Jake Levy-Pollans serves as the director of digital engagement for Wellstone Action where he’s responsible for online communications, developing digital organizing curriculum, and managing remote training initiatives. Prior to Wellstone, he worked at the nexus between online communications and offline organizing as the Minnesota digital director for President Obama’s reelection campaign. A 2009 graduate of Macalester College, Jake spent his first few years out of college as a gubernatorial campaign communications staffer and with a public relations firm focused on messaging for higher education clients. When not tweeting professionally, Jake can be found tweeting socially.

Diana LillicrapDiana Lillicrap is a co-owner and general marketing guru at 5 by 5 Design, a strategic marketing, graphic design, and creative communications firm in Minneapolis. She thinks strategically and acts pragmatically when managing the full range of details for complex projects—from initial recommendations to final execution. As a former design manager for a Fortune 100 company and an M.B.A. grad, she combines business sense with design sensibility to achieve results. Diana’s work and expert advice has been featured in Package Design, HOW Magazine, Minnesota Business, The Nonprofit Communications Report, Upsize Magazine and several industry blogs and online forums.

Jamie MillardJamie Millard is co-C.E.O. for OTA-Pollen, a Midwest digital and physical convening nonprofit—working to spark regional transformation through creative collisions and connections. She brings a strong perspective of nonprofit communities, having worked for organizations like the Charities Review Council, the Minnesota Council of Nonprofits, and currently serving as board chair for the Twin Cities chapter of the Young Nonprofit Professionals Network. She is also the co-founder and volunteer executive director of Paper Darts, a literary arts organization. Jamie relishes the opportunity to share the tips and tricks she’s learned over the years—especially around social media ROI and evaluation. While she’s led over a dozen panels and workshops, there’s still nothing she enjoys more than converting her friends and co-workers into social media enthusiasts.

Tom MobergTom Moberg has over twenty years of experience designing, developing and deploying information technology systems that help organizations meet their mission and serve their constituents. He does this by taking a strategic approach to problem solving that values the human as well as technological pieces of the puzzle. He currently works at MAP for Nonprofits as a strategic technology consultant providing advice and counsel to clients on technology strategy, IT budgeting, infrastructure planning and technology-related staff development and training. Previously Tom was sole proprietor of Moberg Consulting where he worked with nonprofits and small businesses to help them use technology more effectively and efficiently. Before that he worked at the Minnesota Institute of Public Health for 12 years overseeing their technology initiatives in public health.

Dan MosheDan Moshe is the founder and CE.O. of Tech Guru, a Minneapolis technology solutions provider serving businesses and nonprofits with 10-100 employees. Back in 2004, Dan noticed a demand for technologists that cared about their clients, paid attention to the details, and established themselves as trusted advisors. He founded Tech Guru on those principles and today helps clients get a greater return on their technology investments utilizing best practices and the cloud. Aside from his work at Tech Guru, Dan is actively involved with Entrepreneurs Organization’s Accelerator Program. Ask Dan about entrepreneurship, Google Apps, the cloud, and just about any other tech topic.

Chris OienChris Oien is the web communications associate for the Minnesota Council on Foundations (MCF), where he is responsible for digital communications and outreach. In his time at MCF, he has expanded readership of the Philanthropy Potluck blog by over 50% and has led in developing data-driven reports on the results of the organization’s various revenue and mission-related goals. In life before MCF, one of his proudest moments was winning Minnesota Monthly’s award for Best Twitter Feed for his work at the Lake Street Council. He also sits on the board of the Twin Cities chapter of the Young Nonprofit Professionals Network, where he currently serves as the treasurer.

Ryan PeasleyWith 12 years of experience, Ryan Peasley is a consultant on the information technology management team in Wipfli LLP’s Madison office. He provides consulting services to help clients manage their IT environment. Ryan strives to provide excellent service and maintain a professional and trusting relationship with each of his clients.

 

Sue PonsfordSue Ponsford has been at thedatabank since 2005. As their director of technical and client services, she oversees the work that helps thedatabank's clients do all of their amazing work in the nonprofit sector. Sue worked at several great nonprofits before coming to thedatabank, and before that she tried to be a middle school English teacher for exactly one year. Sue got her master's of information management from St. Mary's University of Minnesota and was recently certified as a scrum master. In the other 128 hours in her week, Sue is a University of Minnesota Extension master gardener in Hennepin County helping people love, or at least be less frustrated by, gardening work.

Jen RiemenschneiderJen Riemenschneider has spent most of her 20-year communications career serving nonprofit organizations and city government including the YMCA of Metropolitan Chicago and the Chicago Department of Human Services. In her current role as regional vice president of communications for the American Heart Association (AHA), Jen supervises communications staff in Minnesota, Wisconsin, North Dakota, South Dakota and Chicago, oversees branding for the AHA’s Midwest Affiliate and implements media relations in Duluth. She specializes in media relations, crisis communications, project management and team building. Jen graduated from Columbia College, Chicago.

Brian RoemenBrian Roemen has 15 years of technical support experience and six years of IT consultation experience. He has worked in for-profit, nonprofit, educational and residential environments. He has experience in network administration, computer setup and repair, cloud computing, and a range of hardware and software support for Macs and PCs. He also enjoys educating others about technology. In addition, Brian has taught part time at Concordia University for several years. Brian approaches problems in an analytical and systematic way. He loves efficiency and hates resource waste. He believes that technology ought to boost productivity and reduce stress (as opposed to the reverse) and implements this philosophy with his clients. He enjoys finding the best ways to leverage technology to make the daily tasks of life and business convenient and manageable.

Caitlin RogersCaitlin Rogers serves as the communications director for Simplicity Metrics, where she oversees website content development, infographics, whiteboard animations and print material design. With a background in campaign organizing and a passion for technology, she and the Simplicity Metrics team deliver engaging projects that bring data to life. Caitlin is the founder of Rocket Girls: Money and Business Camp for 7th and 8th grade girls and serves on the organizing committee for the Twin Cities Service Jam and Ed Jam. She is a graduate of Earlham College.

Wendy RuyleWendy Ruyle is co-owner and lead creative at 5 by 5 Design, a strategic marketing, graphic design, and creative communications firm in Minneapolis. Her broad experience with both nonprofit and for-profit organizations allows her to apply smart thinking to every new creative challenge. Wendy is an experienced presenter and proven leader within the nonprofit community. She is on the board of directors for Girl Friday Productions, is a past board member and committee chair of the Minnesota chapter of the American Institute of Graphic Arts, and co-founder of Minnesota Do-Gooders Club, an organization for communications, design, and marketing professionals who work with nonprofits. Wendy’s work has been recognized in the AIGA Design Show of Excellence, the Minnesota PRSA Classics, Package Design, Graphic Design USA, Communication Arts, Graphis, Print and HOW.

Lindsay ScheidellAs director of communications for the American Heart Association (AHA), Lindsay Scheidell is responsible for providing the voice for the Association in Wisconsin. She also leads social media and engagement, content creation and internal training in the AHA’s eleven state, Midwest affiliate. Before joining the heart saving team at the AHA, Lindsay gained a range of strategic and crisis communications experience with the Girl Scouts of the United States as well as leading public affairs for Mercy Health System. She holds a bachelor of arts degree in communications and public relations from The University of Wisconsin - Whitewater and has served in leadership positions for the Public Relations Society of America, Wisconsin Healthcare Public Relations and Marketing Society and volunteering as an Alumni Professional Mentor.

Sameer SiruguriSameer Siruguri is founder and president of Digital Strategies, a digital agency that provides nonprofits with a variety of product strategy, product marketing, and technical project management services. Sameer has experience in the corporate, IT and nonprofit sectors. He was senior product manager (Worldwide Donation Programs) at TechSoup Global, and senior lead program manager for Core Search Quality at Bing (Microsoft.) He has worked at multiple search and social media startups, creating new business applications with cutting-edge technologies. He volunteers with organizations like Open Oakland, the Taproot Foundation, and the Silicon Valley Council of Nonprofits on solutions to the digital divide, and is a technology trainer at Hack The Hood, Community Technology Network, and RailsSchool. He has a master’s from Rice University, and a bachelor’s from IIT in Bombay, India.

Kathleen SmithKathleen Smith began her career in communications through development event planning at The Ordway Center for Performing Arts, and the Science Museum of Minnesota. In 2011, Kathleen became the communications manager at YouthLink, and enjoys flexing her creative muscles managing YouthLink’s print and digital marketing efforts. The 1st place winner of Youthprise and GiveMN’s Mobilize the Power of Youth video contest for YouthLink’s Give to the Max Day campaign video, Kathleen has always been a big advocate for video as a communications tool, whether filmed on a smartphone, or done professionally.

Yesenia SoteloYesenia Sotelo is a web developer and nonprofit nerd. She has been building and growing nonprofit websites since 2001. As the founder of SmartCause Digital, she serves as an approachable, expert resource that can answer all your questions about web technology, strategies for online fundraising, data security and anything that could affect your organization’s online presence. Find her on Twitter as @silverbell.

 

Jennifer StieveJennifer Stieve is the director of finance & administration at the Minnesota Organization on Fetal Alcohol Syndrome (MOFAS). She has worked at MOFAS for the past nine years holding a variety of positions, working in the operations and finance field for the past five years. She is responsible for all of the financial management and compliance along with administering all of the operational tasks of MOFAS. Previous to this, Jennifer helped MOFAS launch its first-ever statewide public awareness campaign and overhauled the organization’s website and materials.

Joelle TegwenJoelle Tegwen is a leader passionate about high quality applications that meet customer needs and business objectives that are a pleasure to use. She partners with business owners to dream big, set goals and understand the whole picture. She collaborates to find the right way forward within current constraints and solve the right problems first. Joelle leads her team in creating quality solutions that are flexible to meet future needs. Through this process she keeps focus on the reason we build solutions: the people who use them. Joelle is privileged to be the supervisor of the talented and dedicated Software Engineering team at CaringBridge. She is active in the Twin Cities Agile community.

Alicia UzarekAlicia Uzarek has worked at Twin Cities nonprofits for the past seven years, with a focus on environmental planning, program development, community organizing and coalition building. She is currently the policy advocate for Friends of the Mississippi River, a group focused on the health of the river in the Twin Cities. Previously, Alicia founded the West Broadway Farmers Market; a market driven by the mission of increasing healthy food access, economic opportunity, and social capital in North Minneapolis. She also helped establish the Urban Agriculture Policy and Public Engagement Policy for the Minneapolis Park and Recreation Board. Alicia holds a master's degree in urban and regional planning from the University of Minnesota Humphrey Institute and a bachelor's degree from Pacific Lutheran University.

Michelle Van EngenMichelle Van Engen is the senior e-communications specialist at CaringBridge and has nearly ten years of experience in nonprofit communications and marketing. In her role, Michelle oversees all aspects of email marketing, from content creation to analysis and list management. She focuses on channel optimization and strengthening customer relationships for the nonprofit caring social network. Michelle is active in the professional community as a member of Young Nonprofits Professional Network and Minnesota Interactive Marketing Association.

Cary Lenore WalskiCary Lenore Walski is the MAP TechWorks coordinator at MAP for Nonprofits and owner of the Social Good, LLC. Cary is a social media sane-maker and web go-to girl. With a degree in psychology and years of experience coding and designing, Cary has been helping nonprofits and businesses create online experiences that amplify mission for the past eight years. She also is membership chair at the Young Nonprofit Professionals Network of the Twin Cities, and enjoys impromptu cubicle dance parties, and working on the next big idea.

Elizabeth WarmkaElizabeth Warmka is the director of marketing & communications for the American Heart Association’s (AHA) Minnesota office. She directs all PR and marketing campaigns, negotiating partnerships with area media to secure over $500,000 in in-kind placements each year. She media trains volunteers including doctors, corporate leaders and survivors to speak on behalf of the organization, and oversees the programming for major fundraising events. She works closely with the Minnesota Department of Health and is a member of several statewide health task forces, advising on media strategy for advancing healthcare policy. She has received several honors from the AHA including the top national communications award. Elizabeth has a B.A. in journalism from Marquette University. She previously worked as a newspaper reporter in New Jersey winning awards from the NJ Press Association.

Eleonore WesserleEleonore Wesserle is a trainer and facilitator with Line Break Media, building the capacity for organizations and individuals to tell their stories through traditional and digital methods. Coming from an activist background, she helps organizations weave their communications strategy into their movement strategy so that both can become more effective. Eleonore can work with you to build your organizational narrative, frame compelling campaign messages, supercharge your social media engagement, connect with community media outlets, and create transformative video pieces, all in service of the change you are seeking to create in the world.

Karen WhiteKaren White is the executive director of 360º Manufacturing and Applied Engineering ATE Regional Center of Excellence, led by Bemidji State University. Karen holds a master of science degree in chemical engineering from the University of Kentucky and became a registered patent agent in 2009. Prior to joining Bemidji State University, Karen spent five years with Imation Corporation’s Wahpeton, North Dakota site, where she held various engineering and management positions related to the production of data storage cartridges. Karen was also associate director for Engineering Operations with the Center for Nanoscale Science and Engineering at North Dakota State University, where she led and coordinated large multi-disciplinary federal grants. Since 2006 Karen has led 360º and notably achieved designation as a National Science Foundation Advanced Technological Education Regional Center in 2012.

Jay WilkinsonJay Wilkinson is a lifelong entrepreneur and longtime business owner. As a board member of several nonprofits, he understands the importance of utilizing the web to communicate and build relationships with constituents. As an educator, he has trained thousands of nonprofit fundraisers, marketers and executives on topics ranging from marketing and technology to the internet. He has appeared on CNN and other national news outlets discussing how emerging technologies impact nonprofits and is considered a leading authority on the proper use of the web as a tool to enhance the core mission of any organization. Jay currently serves as the founder and C.E.O. of Firespring—a Nebraska-based marketing and internet services company that provides branded donor pages, comprehensive website packages and donor management tools to more than 3,000 clients worldwide.

Eric WilliamsEric Williams is a senior bioinformatics scientist at the National Marrow Donor Program which is entrusted to operate the C.W. Bill Young Cell Transplantation Program, including the Be The Match Registry®. Eric has 10 years of experience working in research related to aspects of biology, histocompatibility and population genetics associated with finding matching donors for patients needing stem cell therapies. Prior to his work with the Be The Match Registry, Eric had 18 years experience supporting marker assisted plant breeding programs at Pioneer Hi-Bred, Mycogen Seeds and Syngenta Seeds. He received a Ph.D. in plant breeding and genetics and an M.S. in plant physiology from the University of Nebraska - Lincoln and a B.A. in agronomy from Brigham Young University.

Lynn WinterAs the director of projects at Gorton Studios, Lynn Winter works closely with each client to ensure that each web project goes off without a hitch. She works with the client right from the start to help define the project scope, budget and timeline. From there, she guides all project conversations, leads the process, ensures that the project is on track, and ultimately helps both teams build a successful website. Lynn has over 13 years of project management experience; working at a nonprofit for eight years and now working with nonprofits to execute their goals. She still finds that the most enjoyable part of her job is the people.

Richard WollenbergerRichard Wollenberger has served as the IT director for the Parents as Teachers national office since 2006. An accomplished senior IT leader with a strong technical background, Richard has 26 years in sales, technical support, network design, and managing staff, systems and facilities. Parents as Teachers creates and delivers enterprise strategies, standards, and policies and procedures to meet the needs of our staff and customers. Prior to joining Parents as Teachers, Richard worked as a consultant on projects with Anheuser-Busch, Monsanto, Collaborative Strategies, Inc, Shupp Advertising, World Aquarium and others. After almost 6 years at Forsythe Computers, he moved on to a position with W F Corroon (Buck Consultants) and Osborn & Barr Communications. In addition to ongoing training in technology, Richard is a certified information technology business manager.

Amy WorkmanAmy Workman has fourteen years’ experience developing and teaching environmental education programming to youth and adults. She served as education director and assistant director of two residential environmental education facilities and as Nature Center of the Aldo Leopold Nature Center in Madison, Wisconsin. She lived and taught for two years in Monteverde, Costa Rica, as environmental education coordinator of the Cloud Forest School (Centro de Educación Creativa). She received her B.A. in environmental science from Monmouth College, and her ME.d. in environmental education from the University of Minnesota - Duluth. She has presented at numerous state and national conferences. Amy served on the Wisconsin Association for Environmental Education board of directors from 2005-2008, and was re-elected for 2014. She currently serves as program director of Upham Woods Outdoor Learning Center.

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2014 Technology and 
Communications Conference

Thursday, April 10, 2014
7:30 a.m. - 4:30 p.m.
Hyatt Regency Minneapolis
1300 Nicollet Mall, Minneapolis


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